Associate Marketing Manager

We are looking for a flexible and versatile marketer who will be responsible for the growth of our inbound sales channels and will help develop and implement effective brand-building strategies. You’ll brainstorm ideas to meet marketing objectives, help execute plans, and report on campaign results.

In this role, you should be creative and results-oriented. If you’re also an excellent communicator and team player, we’d like to meet you.

Responsibilities

• Telling a good story about Orange Health

• Distributing this story through amazing copy. This copy might be one-liners in our ads or a blog post on the blog, a knowledge base article, a website page header, or a product copy. All branded communication including ads, emails, events collateral, landing pages, video scripts, and product marketing material is fair game. Your job is to find the right words, images, and videos (and emojis).

• Present and execute creative ideas for marketing activities

• Coordinate with various teams and stakeholders

• Analyse industry, competition and market trends

• Prepare reports on brand performance

• Deploying successful marketing campaigns from ideation to execution

• Analyse consumer behaviour and adjust email and advertising campaigns accordingly

• Experiment with a variety of organic and paid acquisition channels like content creation, content curation, social media, copywriting

• Oversee and approve marketing material, from website banners to hard-copy brochures and case studies

• A sense of aesthetics and a love for great copy and witty communication

• Ultimately, you should be able to expand our company’s digital footprint and brand awareness.

Requirements and skills

• Familiarity with the latest marketing trends and best practices

• Organisational skills, experience meeting tight deadlines

• Excellent communication and teamwork skills

• Results-driven attitude

• A creative mindset

• 2+ years of relevant brand and content marketing experience

• Strong written communication skills and familiarity with all forms of content

• Up to date with current trends, pop culture, social media etiquette

• Experience with email marketing and CRM systems

• Having a creative and innovative approach to content, always looking for revolutionary ways to grab the attention of potential customers

• A keen eye for aesthetics and an uncompromising approach to quality

• Knowledge of the healthcare industry is a plus