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SEO Analyst



1 Position



1 Position

About the Company

In a world where everything is available quickly at home, healthcare services are yet to
catch up, and definitely true for diagnostics in urban India- we often have to wait a while
to get tested, if not take our loved ones to the nearby lab even when they’re sick.


We asked the question- If we can get chips at home in 20 min, then why not get tested in
60 min?


This served as an inspiration for us to build Orange Health Labs. Combined with our
market understanding, product chops and focus on operational excellence- Orange
Health Labs has built high quality, reliable, on-demand diagnostic services for consumers
across the country.


Since our launch in Jan 2021, Orange Health has grown fast to become a cutting edge
healthcare leader delivering a wow experience across the top metros of India, and
becoming the highest rated lab in the country!
We have our own labs, our own phlebotomists, medical teams and a technology forward
innovative mindset!


With our deep understanding of primary healthcare and its opportunities, we are building
Orange Health to become the infrastructure of remote healthcare in India, starting with
making diagnostics on-demand.


Founded by Dhruv Gupta (consumer tech entrepreneur with 2 successful exits) & Tarun Bhambra (experienced corporate leader and VC investor) have 15+ years of combined healthcare experience and have together built a profitable health-tech business, serving 100m+ users.
Along with the founders, we have a stellar leadership team with deep domain expertise helping us excel and drive innovation across all functions. We are backed by some of the world foremost VC investors like Accel, General Catalyst, Y Combinator, BII, along with marquee healthcare and global investors.

We are building this to ensure that our families and yours get the best diagnostic experience possible! Join us to make healthcare 10x more convenient, 10x more accurate & 10x better.


We are currently serving Bangalore, NCR, Mumbai, Hyderabad, with a plan to enter other metro cities soon :)

About the role

As a SEO Analyst, you will be responsible for playing a crucial role in optimising websites for search engines, driving organic traffic, and improving overall online visibility. By implementing various strategies and staying updated with the evolving SEO landscape, they help businesses increase their online presence and achieve their marketing goals.

Our next-generation diagnostics platform requires analytical thinkers who can operate in real-time with high frequency and low latency updates. We are looking for people who are excited about the prospect of working on a project that will have a real impact on peoples lives, and who are committed to pushing the boundaries of whats possible in the world of healthcare.

Get to work with the smart leaders from the industry:

Our Marketing team is led by Bhargav Rao who has worked with some of the best known names in the Indian startup ecosystem (Flipkart, Mondelez International) and consists of folks who have worked with companies like Swiggy, and are always keen on delivering a great user experience.

What will you get to do?

  • Implementing an SEO strategy that enhances the organic search ranking involves putting into action a plan that improves the position of a website in search engine results for non-paid (organic) traffic

  • Having a deep understanding of the factors that influence search engine rankings and algorithms, conducting SEO audits, and performing analysis are important components of an SEO analysts skill set.

  • Improve the content of an existing website and optimise other sections like the Footer and internal links to ensure flawless deliverables both internally and externally.

  • Conduct keyword research aligned with business goals to optimise current content and discover untapped potential. Also, Analyze competitors to identify content deficiencies and opportunities for enhancing website design

Metrics for the role

  • Organic Traffic

  • Click-Through Rate (CTR)

  • Conversion Rate

  • Pages per Session

  • Backlinks

  • Mobile Responsiveness

Skills we are looking for:

  • Minimum of 2-3 years of prior experience in SEO and digital marketing

  • Proficiency in web analytics tools like Google Analytics and Google Webmaster Tools

  • Familiarity with CMS platforms such as WordPress

  • Exceptional written and verbal communication abilities

  • Capability to identify and solve issues Strong organisational and task prioritisation skills

  • Advanced computer skills, including proficiency in Microsoft Office Suit

  • Enthusiasm for contributing to the growth of a startup Exhibiting integrity, self-motivation, and the ability to work independently

Why you might be excited about us

  • We are on a mission to build the fastest diagnostic lab in India.

  • We have a bunch of Talented folks who relentlessly work towards bringing a WOW customer experience. Rated currently at 4.9.

  • Our team has a wide range of experience .Folks at OH have worked earlier with companies like flipkart,Practo, Unacademy, Swiggy, Metropolis, Licious, etc. and we are excited to learn from you too.

  • We care for your career & growth and hence we will help you to shape a career you are excited about.

  • We work hard and have fun while doing it. Our People NPS is >90% and Glassdoor rating is 4.9.

  • Competitive Pay + ESOPs

Know more:

So if you think you have that extra”orange”nary quality in you, we can’t wait to welcome
you onboard :)

Send your CV on

Rated 4.9/5 on Google

Among the highest rated diagnostic companies in India



Engg. team is women

( 35% of our office staff )



Team Strength

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